What is the current annual gross margin of BKNG?

As of today, BKNG annual gross margin is 97.15%

What is 1-year change in BKNG annual gross margin?

BKNG annual gross margin is up +0.32% year-over-year

What is 3-year change in BKNG annual gross margin?

BKNG annual gross margin is up +0.73% over the past 3 years

How far is BKNG annual gross margin from its all-time high?

BKNG annual gross margin is currently at its all-time high

How does BKNG annual gross margin rank versus sector peers?

BKNG annual gross margin is higher than 100.00% of companies in Consumer Cyclical sector

When is BKNG next annual earnings release?

The next annual earnings release for BKNG is on February 24, 2027

What is the current quarterly gross margin of BKNG?

As of today, BKNG quarterly gross margin is 97.53%

What is BKNG quarterly gross margin most recent change?

BKNG quarterly gross margin was down -0.28% on September 30, 2026

What is 1-year change in BKNG quarterly gross margin?

BKNG quarterly gross margin is down -0.27% year-over-year

How far is BKNG quarterly gross margin from its all-time high?

BKNG quarterly gross margin is currently -0.28% below its historical high of 97.80% set on June 30, 2026

How does BKNG quarterly gross margin rank versus sector peers?

BKNG quarterly gross margin is higher than 100.00% of companies in Consumer Cyclical sector

When is BKNG next earnings release?

The next earnings release for BKNG is on February 24, 2027

BKNG Gross Margin History & Chart Since 1998

Annual Gross Margin

97.15%0.31%+0.32%

December 31, 2025

Summary

Current Value: As of today, BKNG annual gross margin is 97.15%, up +0.32% on December 31, 2025
Historical Performance: BKNG annual gross margin is up +0.73% over the past 3 years, up +7.29% over the past 5 years
All-Time High Comparison: BKNG annual gross margin is currently at its all-time high
3-Year Low Comparison: BKNG annual gross margin is +0.73% above its 3-year low of 96.45% reached on an earlier date
Sector Comparison: BKNG annual gross margin is higher than 100.00% of companies in Consumer Cyclical sector

Gross Margin Chart

beforeafter

Performance

BKNG Performance
Metric	Date	Value	1Y	3Y	5Y	15Y
Annual Gross Margin	Dec 31, 25	97.15%	+0.3%	+0.7%	+7.3%	+88.1%
Quarterly Gross Margin	Sep 30, 26	97.53%	-0.3%	-0.2%	+0.7%	+42.9%
Price	Nov 10, 26	$159.26	-19.7%	+29.5%	+54.9%	+653.6%
PE Ratio	Nov 10, 26	17.17	-46.7%	-19.8%	-93.9%	-38.6%
Annual Revenue	Dec 31, 25	$26.92B	+13.4%	+57.5%	+296.1%	+772.5%
Annual Gross Profit	Dec 31, 25	$26.15B	+13.8%	+58.6%	+324.9%	+1541.3%
Annual Operating Margin	Dec 31, 25	35.25%	+10.3%	+22.9%	+428.5%	+37.9%
Annual Net Margin	Dec 31, 25	20.08%	-19.0%	+12.2%	+2208.1%	+17.3%

Gross Margin Highs

BKNG Annual Gross Margin Highs Comparison
Period	High	Date	Current
3Y	97.15%	Dec 31, 25	at high
5Y	97.15%	Dec 31, 25	at high
All	97.15%	Dec 31, 25	at high

Gross Margin Lows

BKNG Annual Gross Margin Lows Comparison
Period	Low	Date	Current
3Y	96.45%	N/A	+0.7%
5Y	90.55%	N/A	+7.3%
All	4.94%	Dec 31, 98	+1866.6%

Gross Margin History

Year	Value	Change
2025	97.15%	+0.3%
2024	96.84%	-0.1%
2023	96.89%	+0.5%
2022	96.45%	+2.0%
2021	94.53%	+4.4%
2020	90.55%	-5.4%
2019	95.75%	-1.4%
2018	97.07%	+15.5%
2017	84.05%	+4.3%
2016	80.57%	+3.9%
2015	77.55%	+1.9%
2014	76.12%	+5.1%
2013	72.42%	+6.6%
2012	67.91%	+10.6%

Year	Value	Change
2011	61.39%	+18.9%
2010	51.64%	+15.9%
2009	44.54%	+6.3%
2008	41.91%	+18.3%
2007	35.43%	+38.1%
2006	25.66%	+28.1%
2005	20.03%	-0.8%
2004	20.19%	+29.8%
2003	15.56%	-1.4%
2002	15.78%	-4.1%
2001	16.46%	+5.0%
2000	15.68%	+27.5%
1999	12.30%	+149.0%
1998	4.94%	-

FAQ

What is the current annual gross margin of BKNG?: As of today, BKNG annual gross margin is 97.15%
What is 1-year change in BKNG annual gross margin?: BKNG annual gross margin is up +0.32% year-over-year
What is 3-year change in BKNG annual gross margin?: BKNG annual gross margin is up +0.73% over the past 3 years
How far is BKNG annual gross margin from its all-time high?: BKNG annual gross margin is currently at its all-time high
How does BKNG annual gross margin rank versus sector peers?: BKNG annual gross margin is higher than 100.00% of companies in Consumer Cyclical sector
When is BKNG next annual earnings release?: The next annual earnings release for BKNG is on February 24, 2027

Gross Margin Formula

Gross Margin = Gross Profit

Revenue × 100%

Quarterly Gross Margin

97.53%0.27%-0.28%

September 30, 2026

Summary

Current Value: As of today, BKNG quarterly gross margin is 97.53%, down -0.28% on September 30, 2026
Historical Performance: BKNG quarterly gross margin is down -0.27% year-over-year, down -0.17% over the past 3 years
All-Time High Comparison: BKNG quarterly gross margin is currently -0.28% below its historical high of 97.80% set on June 30, 2026
3-Year Low Comparison: BKNG quarterly gross margin is +1.60% above its 3-year low of 95.99% reached on March 31, 2024
Sector Comparison: BKNG quarterly gross margin is higher than 100.00% of companies in Consumer Cyclical sector

Performance

BKNG Performance
Metric	Date	Value	3M	1Y	3Y	5Y
Quarterly Gross Margin	Sep 30, 26	97.53%	-0.3%	-0.3%	-0.2%	+0.7%
Annual Gross Margin	Dec 31, 25	97.15%	–	+0.3%	+0.7%	+7.3%
Price	Nov 10, 26	$159.26	-25.2%	-19.7%	+29.5%	+54.9%
PE Ratio	Nov 10, 26	17.17	-27.1%	-46.7%	-19.8%	-93.9%
Quarterly Revenue	Sep 30, 26	$8.89B	+21.0%	-1.3%	+21.1%	+90.2%
Quarterly Gross Profit	Sep 30, 26	$8.67B	+20.6%	-1.5%	+20.9%	+91.5%
Quarterly Operating Margin	Sep 30, 26	39.82%	+15.7%	-11.3%	-5.9%	-7.6%
Quarterly Net Margin	Sep 30, 26	30.55%	+15.2%	+0.1%	-10.7%	+85.7%

Quarterly Gross Margin Highs

BKNG Quarterly Gross Margin Highs Comparison
Period	High	Date	Current
1Y	97.80%	Jun 30, 26	-0.3%
3Y	97.80%	Jun 30, 26	-0.3%
5Y	97.80%	Jun 30, 26	-0.3%
All	97.80%	Jun 30, 26	-0.3%

Quarterly Gross Margin Lows

BKNG Quarterly Gross Margin Lows Comparison
Period	Low	Date	Current
1Y	96.99%	Dec 31, 25	+0.6%
3Y	95.99%	Mar 31, 24	+1.6%
5Y	94.43%	Mar 31, 22	+3.3%
All	8.39%	Jun 30, 99	+1062.5%

Quarterly Gross Margin History

Month	Value	Change
Sep 2026	97.53%	-0.3%
Jun 2026	97.80%	+0.8%
Mar 2026	97.05%	+0.1%
Dec 2025	96.99%	-0.8%
Sep 2025	97.79%	+0.7%
Jun 2025	97.15%	+1.1%
Mar 2025	96.14%	-0.2%
Dec 2024	96.29%	-1.4%
Sep 2024	97.62%	+0.0%
Jun 2024	97.58%	+1.7%
Mar 2024	95.99%	-0.4%
Dec 2023	96.34%	-1.4%
Sep 2023	97.70%	+0.6%
Jun 2023	97.07%	+1.4%
Mar 2023	95.74%	-0.2%
Dec 2022	95.97%	-1.7%
Sep 2022	97.60%	+1.1%
Jun 2022	96.53%	+2.2%
Mar 2022	94.43%	-0.9%
Dec 2021	95.27%	-1.7%
Sep 2021	96.88%	+4.3%
Jun 2021	92.87%	+7.8%
Mar 2021	86.15%	-1.0%
Dec 2020	87.00%	-7.3%
Sep 2020	93.90%	+25.1%
Jun 2020	75.08%	-19.2%
Mar 2020	92.88%	-2.4%
Dec 2019	95.15%	-1.8%
Sep 2019	96.85%	+1.1%
Jun 2019	95.79%	+1.4%
Mar 2019	94.43%	-2.3%
Dec 2018	96.61%	-1.2%
Sep 2018	97.78%	+0.8%
Jun 2018	96.98%	+0.5%
Mar 2018	96.48%	+21.1%
Dec 2017	79.66%	-6.9%
Sep 2017	85.59%	+4.1%
Jun 2017	82.18%	+4.7%
Mar 2017	78.52%	+0.5%
Dec 2016	78.14%	-8.8%
Sep 2016	85.70%	+8.5%
Jun 2016	79.01%	+3.6%
Mar 2016	76.26%	+2.0%
Dec 2015	74.79%	-9.8%
Sep 2015	82.92%	+8.9%
Jun 2015	76.13%	+3.9%
Mar 2015	73.25%	+1.4%
Dec 2014	72.21%	-11.1%
Sep 2014	81.19%	+6.4%
Jun 2014	76.33%	+6.8%
Mar 2014	71.48%	+1.6%
Dec 2013	70.35%	-9.6%
Sep 2013	77.84%	+9.7%
Jun 2013	70.93%	+5.3%
Mar 2013	67.35%	-1.7%
Dec 2012	68.49%	-6.5%

Month	Value	Change
Sep 2012	73.26%	+10.4%
Jun 2012	66.36%	+9.8%
Mar 2012	60.43%	-2.5%
Dec 2011	61.98%	-9.2%
Sep 2011	68.26%	+15.8%
Jun 2011	58.93%	+14.1%
Mar 2011	51.66%	-3.3%
Dec 2010	53.40%	-6.4%
Sep 2010	57.04%	+17.8%
Jun 2010	48.43%	+9.0%
Mar 2010	44.42%	-6.9%
Dec 2009	47.69%	-6.6%
Sep 2009	51.04%	+22.9%
Jun 2009	41.52%	+20.3%
Mar 2009	34.51%	-8.2%
Dec 2008	37.59%	-18.8%
Sep 2008	46.27%	+17.1%
Jun 2008	39.50%	+19.0%
Mar 2008	33.20%	-6.5%
Dec 2007	35.49%	-10.8%
Sep 2007	39.79%	+13.5%
Jun 2007	35.06%	-5.0%
Mar 2007	36.90%	+40.1%
Dec 2006	26.33%	-11.5%
Sep 2006	29.74%	+16.3%
Jun 2006	25.58%	+29.4%
Mar 2006	19.77%	-4.8%
Dec 2005	20.77%	-8.9%
Sep 2005	22.81%	+20.6%
Jun 2005	18.92%	+7.6%
Mar 2005	17.58%	-23.0%
Dec 2004	22.84%	+12.8%
Sep 2004	20.24%	-0.7%
Jun 2004	20.38%	+11.0%
Mar 2004	18.36%	+12.2%
Dec 2003	16.37%	+4.5%
Sep 2003	15.67%	-0.4%
Jun 2003	15.74%	+8.6%
Mar 2003	14.50%	-6.1%
Dec 2002	15.45%	-1.8%
Sep 2002	15.73%	-0.5%
Jun 2002	15.81%	-1.4%
Mar 2002	16.03%	+7.7%
Dec 2001	14.88%	-10.9%
Sep 2001	16.70%	+1.3%
Jun 2001	16.48%	+3.1%
Mar 2001	15.99%	-22.2%
Dec 2000	20.56%	+41.5%
Sep 2000	14.53%	-0.1%
Jun 2000	14.55%	-0.7%
Mar 2000	14.65%	-13.8%
Dec 1999	17.00%	+55.7%
Sep 1999	10.92%	+30.2%
Jun 1999	8.39%	-10.3%
Mar 1999	9.35%	-

FAQ

What is the current quarterly gross margin of BKNG?: As of today, BKNG quarterly gross margin is 97.53%
What is BKNG quarterly gross margin most recent change?: BKNG quarterly gross margin was down -0.28% on September 30, 2026
What is 1-year change in BKNG quarterly gross margin?: BKNG quarterly gross margin is down -0.27% year-over-year
How far is BKNG quarterly gross margin from its all-time high?: BKNG quarterly gross margin is currently -0.28% below its historical high of 97.80% set on June 30, 2026
How does BKNG quarterly gross margin rank versus sector peers?: BKNG quarterly gross margin is higher than 100.00% of companies in Consumer Cyclical sector
When is BKNG next earnings release?: The next earnings release for BKNG is on February 24, 2027

Gross Margin Formula

Gross Margin = Gross Profit

Revenue × 100%

Data Sources & References

BKNG Official Website www.bookingholdings.com
Most Recent Annual Report (10-K) www.sec.gov/Archives/edgar/data/1075531/000107553126000009/0001075531-26-000009-index.htm
BKNG Profile on Yahoo Finance finance.yahoo.com/quote/BKNG
BKNG Profile on NASDAQ.com www.nasdaq.com/market-activity/stocks/bkng