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Baidu, Inc. (BIDU) Net margin

annual net margin:

17.85%+2.76%(+18.29%)
December 31, 2024

Summary

  • As of today (September 11, 2025), BIDU annual net profit margin is 17.85%, with the most recent change of +2.76% (+18.29%) on December 31, 2024.
  • During the last 3 years, BIDU annual net margin has risen by +9.64% (+117.42%).
  • BIDU annual net margin is now -64.80% below its all-time high of 50.71%, reached on December 31, 2015.

Performance

1-year change

+18.29%

3-year change

+117.42%

5-year change

+829.69%

15-year change

-17.28%

BIDU Net margin Chart

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Highlights

Sector rank

92.53%
BIDU annual net profit margin is higher than 92.53% of companies in Communication Services sector

Range

All-time high

50.71%
BIDU annual net profit margin is currently -64.80% below its historical high of 50.71%

3-year low

6.11%
BIDU annual net profit margin is currently +192.14% above its 3-year low

Earnings dates

Last annual earnings report date

Dec 31, 2024
BIDU previous annual earnings announcement was published on Dec 31, 2024

Next annual earnings report date

N/A
BIDU next annual earnings announcement has not yet been scheduled

OtherBIDUprofitability metrics

annual net income

$3.36B
BIDU annual net profit is $3.36 billion

Annual revenue

$18.50B
BIDU annual revenue is $18.50 billion

annual gross margin

50.35%
BIDU annual gross profit margin is 50.35%

Annual EPS

$0.00
BIDU annual earnings per share is $0.00

Quarterly net margin:

22.19%-1.90%(-7.89%)
June 1, 2025

Summary

  • As of today (September 11, 2025), BIDU quarterly net profit margin is 22.19%, with the most recent change of -1.90% (-7.89%) on June 1, 2025.
  • Over the past year, BIDU quarterly net margin has increased by +5.73% (+34.81%).
  • BIDU quarterly net margin is now -75.06% below its all-time high of 88.97%, reached on March 31, 2021.

Performance

3-month change

-7.89%

1-year change

+34.81%

3-year change

+86.63%

5-year change

+107.19%

BIDU Quarterly net margin Chart

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Highlights

Sector rank

89.87%
BIDU quarterly net profit margin is higher than 89.87% of companies in Communication Services sector

Range

All-time high

88.97%
BIDU quarterly net profit margin is currently -75.06% below its historical high of 88.97%

3-year low

-1.11%

Earnings dates

Last quarterly earnings report date

Jun 1, 2025
BIDU previous earnings announcement was published on Jun 1, 2025

Next quarterly earnings report date

Nov 20, 2025
BIDU next earnings announcement is scheduled for Nov 20, 2025

OtherBIDUprofitability metrics

quarterly net income

$1.00B
BIDU quarterly net profit is $1.00 billion

Quarterly revenue

$4.52B
BIDU quarterly revenue is $4.52 billion

quarterly gross margin

43.88%
BIDU quarterly gross profit margin is 43.88%

Quarterly EPS

$0.00
BIDU quarterly earnings per share is $0.00

Net margin Formula

Net Margin =  Net Income
Revenue ✕ 100%

annual net margin

17.85%
BIDU annual net profit margin is 17.85%

annual net income

$3.36B
BIDU annual net profit is $3.36 billion

Annual revenue

$18.50B
BIDU annual revenue is $18.50 billion

BIDU Net margin Trends

PeriodPeriodAnnualAnnualQuarterlyQuarterly
1 y1 year+18.3%+34.8%
3 y3 years+117.4%+86.6%
5 y5 years+829.7%+107.2%

BIDU Net margin Highs & Lows

PeriodPeriodAnnual vs highAnnual vs highAnnual vs lowAnnual vs lowQuarter. vs highQuarter. vs highQuarter. vs lowQuarter. vs low
3 y3-yearat high+192.1%-7.9%+2099.1%
5 y5-year-15.0%+829.7%-75.1%+140.8%
alltimeall time-64.8%+829.7%-75.1%+140.8%

BIDU Net margin History

DateAnnualQuarterly
Jun 2025
-
22.19%(-7.9%)
Mar 2025
-
24.09%(+65.8%)
Dec 2024
17.85%(+18.3%)
14.53%(-37.4%)
Sep 2024
-
23.20%(+40.9%)
Jun 2024
-
16.46%(-11.3%)
Mar 2024
-
18.55%(+119.0%)
Dec 2023
15.09%(+147.0%)
8.47%(-57.7%)
Sep 2023
-
20.02%(+28.4%)
Jun 2023
-
15.59%(-23.9%)
Mar 2023
-
20.49%(+32.4%)
Dec 2022
6.11%(-25.6%)
15.48%(-1494.6%)
Sep 2022
-
-1.11%(-109.3%)
Jun 2022
-
11.89%(-550.4%)
Mar 2022
-
-2.64%(-181.7%)
Dec 2021
8.21%(-60.9%)
3.23%(-105.9%)
Sep 2021
-
-54.34%(+1364.7%)
Jun 2021
-
-3.71%(-104.2%)
Mar 2021
-
88.97%(+500.3%)
Dec 2020
20.99%(+993.2%)
14.82%(-68.9%)
Sep 2020
-
47.58%(+344.3%)
Jun 2020
-
10.71%(-244.0%)
Mar 2020
-
-7.44%(-142.6%)
Dec 2019
1.92%(-92.9%)
17.48%(-160.9%)
Sep 2019
-
-28.71%(-816.0%)
Jun 2019
-
4.01%(-392.7%)
Mar 2019
-
-1.37%(-185.1%)
Dec 2018
26.96%(+24.9%)
1.61%(-96.0%)
Sep 2018
-
40.41%(+107.0%)
Jun 2018
-
19.52%(-26.5%)
Mar 2018
-
26.54%(+50.3%)
Dec 2017
21.58%(+30.9%)
17.66%(-47.8%)
Sep 2017
-
33.84%(+60.2%)
Jun 2017
-
21.13%(+101.6%)
Mar 2017
-
10.48%(-53.7%)
Dec 2016
16.49%(-67.5%)
22.63%(+33.6%)
Sep 2016
-
16.94%(+28.8%)
Jun 2016
-
13.15%(+5.1%)
Mar 2016
-
12.51%(-6.6%)
Dec 2015
50.71%(+88.5%)
-
Sep 2015
-
13.39%(-31.7%)
Jun 2015
-
19.61%(+20.7%)
Mar 2015
-
16.25%(-21.6%)
Dec 2014
26.90%
20.73%(-21.9%)
Sep 2014
-
26.54%(-4.5%)
Jun 2014
-
27.80%(+9.5%)
DateAnnualQuarterly
Mar 2014
-
25.38%(-10.3%)
Dec 2013
33.03%(-29.5%)
28.29%(-16.6%)
Sep 2013
-
33.92%(-2.8%)
Jun 2013
-
34.89%(+3.7%)
Mar 2013
-
33.63%(-23.5%)
Dec 2012
46.88%(+2.4%)
43.94%(-8.2%)
Sep 2012
-
47.86%(-5.0%)
Jun 2012
-
50.37%(+15.0%)
Mar 2012
-
43.81%(-3.9%)
Dec 2011
45.78%(+2.8%)
45.59%(+1.4%)
Sep 2011
-
44.94%(-6.0%)
Jun 2011
-
47.82%(+8.8%)
Mar 2011
-
43.97%(-7.1%)
Dec 2010
44.54%(+33.4%)
-
Dec 2010
-
47.35%(+2.0%)
Sep 2010
-
46.40%(+6.1%)
Jun 2010
-
43.74%(+17.8%)
Mar 2010
-
37.14%(+9.5%)
Dec 2009
33.39%(0.0%)
33.93%(-12.0%)
Sep 2009
-
38.54%(+3.5%)
Jun 2009
-
37.22%(+66.6%)
Mar 2009
-
22.34%(-30.2%)
Dec 2008
33.39%(-7.4%)
32.00%(-20.7%)
Sep 2008
-
40.36%(+14.7%)
Jun 2008
-
35.19%(+29.5%)
Mar 2008
-
27.18%(-33.9%)
Dec 2007
36.06%(+10.0%)
41.13%(+5.4%)
Sep 2007
-
39.01%(+3.5%)
Jun 2007
-
37.70%(+14.2%)
Mar 2007
-
33.02%(-14.3%)
Dec 2006
32.77%(+119.8%)
38.53%(+1.4%)
Sep 2006
-
37.98%(+16.6%)
Jun 2006
-
32.58%(+35.2%)
Mar 2006
-
24.09%(+12.7%)
Dec 2005
14.91%(+45.9%)
21.37%(+109.1%)
Sep 2005
-
10.22%(-44.7%)
Jun 2005
-
18.49%(+215.0%)
Mar 2005
-
5.87%(-42.3%)
Dec 2004
10.22%(-31.5%)
10.18%(-0.5%)
Sep 2004
-
10.23%(0.0%)
Jun 2004
-
10.23%(0.0%)
Mar 2004
-
10.23%(-45.6%)
Dec 2003
14.91%
18.79%(-185.9%)
Sep 2003
-
-21.88%(0.0%)
Jun 2003
-
-21.88%(0.0%)
Mar 2003
-
-21.88%

FAQ

  • What is Baidu, Inc. annual net profit margin?
  • What is the all time high annual net margin for Baidu, Inc.?
  • What is Baidu, Inc. annual net margin year-on-year change?
  • What is Baidu, Inc. quarterly net profit margin?
  • What is the all time high quarterly net margin for Baidu, Inc.?
  • What is Baidu, Inc. quarterly net margin year-on-year change?

What is Baidu, Inc. annual net profit margin?

The current annual net margin of BIDU is 17.85%

What is the all time high annual net margin for Baidu, Inc.?

Baidu, Inc. all-time high annual net profit margin is 50.71%

What is Baidu, Inc. annual net margin year-on-year change?

Over the past year, BIDU annual net profit margin has changed by +2.76% (+18.29%)

What is Baidu, Inc. quarterly net profit margin?

The current quarterly net margin of BIDU is 22.19%

What is the all time high quarterly net margin for Baidu, Inc.?

Baidu, Inc. all-time high quarterly net profit margin is 88.97%

What is Baidu, Inc. quarterly net margin year-on-year change?

Over the past year, BIDU quarterly net profit margin has changed by +5.73% (+34.81%)
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