ServiceNow, Inc. company logo
ServiceNow, Inc. logo

ServiceNow, Inc. (NOW) Price To Book Ratio

PB Ratio

11.431.04+10.01%

Summary

Current Value
As of today, NOW PB ratio is 11.43, up +10.01% on
All-time High
NOW PB ratio is currently -90.91% below its historical high of 125.75 set on
1-Year High
NOW PB ratio reached a 1-year high of 18.25 on
1-Year Low
NOW PB ratio reached a 1-year low of 7.47 on
1-Year Change
NOW PB ratio is down -32.21% year-over-year
Sector rank
NOW PB ratio is higher than 86.60% of companies in Technology sector

Chart

SUGGESTED SERIES

Performance

NOW Performance
MetricDateValue1D1M3MYTD1Y3Y5Y
PB Ratio11.43+10.0%+31.1%+27.3%-7.7%-32.2%-31.2%-70.1%
Price$138.43+10.0%+31.1%+35.6%-9.6%-22.1%+22.8%+9.4%
PE Ratio86.49+10.0%+31.1%+42.4%-5.7%-22.6%+6.7%-88.5%
TTM Revenue$14.73B+5.5%+5.5%+22.2%+83.8%+184.9%
TTM EPS$1.60-4.8%-4.8%+0.7%+15.1%+849.9%
Quarterly Book Value$12.52B+6.7%+6.7%+14.5%+80.7%+282.2%
PS Ratio9.71+10.0%+31.0%+28.8%-19.6%-36.5%-32.4%-59.9%
Enterprise Value$146.90B+9.8%+30.1%+43.2%-6.2%-18.6%+30.5%+18.1%
Market Cap$143B+10.0%+31.1%+35.9%-10.8%-22.3%+24.3%+14.2%

Highs

NOW PB Ratio Highs Comparison
PeriodHighDateCurrent
1M11.43at high
3M11.95-4.3%
6M11.95-4.3%
1Y18.25-37.4%
3Y125.75-90.9%
5Y125.75-90.9%
All125.75-90.9%

Lows

NOW PB Ratio Lows Comparison
PeriodLowDateCurrent
1M8.72+31.1%
3M7.58+50.8%
6M7.47+53.0%
1Y7.47+53.0%
3Y7.47+53.0%
5Y7.47+53.0%
All-115.32+109.9%

History

DateValueChange
11.43-7.7%
12.38-89.1%
113.90+500.7%
18.96+21.2%
15.65-55.4%
35.07-7.8%
38.03+51.3%
25.14-12.9%
DateValueChange
28.87-1.1%
29.18-9.3%
32.17+31.0%
24.55+3.8%
23.66+18.7%
19.94+27.9%
15.59-

FAQ

What is the current PB ratio of NOW?
As of today, NOW PB ratio is 11.43
What is NOW PB ratio 1-year high?
NOW PB ratio reached a 1-year high of 18.25 on September 19, 2025
What is NOW PB ratio 1-year low?
NOW PB ratio reached a 1-year low of 7.47 on April 10, 2026
What is 1-year change in NOW PB ratio?
NOW PB ratio is down -32.21% year-over-year
What is 3-year change in NOW PB ratio?
NOW PB ratio is down -31.23% over the past 3 years
How far is NOW PB ratio from its all-time high?
NOW PB ratio is currently -90.91% below its historical high of 125.75 set on January 28, 2025
How does NOW PB ratio rank versus sector peers?
NOW PB ratio is higher than 86.60% of companies in Technology sector

Formula

P/B =  

Data Sources & References

  1. NOW Official Website www.servicenow.com
  2. Most Recent Annual Report (10-K) www.sec.gov/Archives/edgar/data/1373715/000137371526000007/0001373715-26-000007-index.htm
  3. NOW Profile on Yahoo Finance finance.yahoo.com/quote/NOW
  4. NOW Profile on NASDAQ.com www.nasdaq.com/market-activity/stocks/now