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ServiceNow, Inc. logo

ServiceNow, Inc. (NOW) Price To Book Ratio

PB Ratio

7.780.11+1.43%

Summary

Current Value
As of today, NOW PB ratio is 7.78, up +1.43% on
All-time High
NOW PB ratio is currently -93.81% below its historical high of 125.75 set on
1-Year High
NOW PB ratio reached a 1-year high of 21.23 on
1-Year Low
NOW PB ratio reached a 1-year low of 6.76 on
1-Year Change
NOW PB ratio is down -50.63% year-over-year
Sector rank
NOW PB ratio is higher than 81.13% of companies in Technology sector

Chart

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Performance

NOW Performance
MetricDateValue1D1M3MYTD1Y3Y5Y
PB Ratio7.78+1.4%-18.1%-24.3%-37.2%-50.6%-54.6%-78.5%
Price$96.44+2.4%-17.4%-24.3%-37.0%-37.5%+2.5%-13.4%
PE Ratio28.14+2.4%-17.4%-24.3%-37.0%+7.5%-41.2%-81.0%
TTM Revenue$13.28B+4.8%+4.8%+20.9%+83.3%+193.8%
TTM EPS$3.43+0.5%+0.5%-15.0%+114.1%+481.4%
Quarterly Book Value$12.96B+14.7%+14.7%+574.6%+157.6%+357.4%
PS Ratio7.60+1.6%-18.1%-24.3%-37.1%-45.5%-39.6%-66.6%
Enterprise Value$96.99B+1.6%-18.7%-25.1%-38.0%-37.7%+4.1%-10.7%
Market Cap$101B+1.5%-18.1%-24.3%-37.1%-36.9%+5.2%-8.3%

Highs

NOW PB Ratio Highs Comparison
PeriodHighDateCurrent
1M9.50-18.1%
3M11.01-29.3%
6M17.43-55.4%
1Y21.23-63.4%
3Y125.75-93.8%
5Y125.75-93.8%
All125.75-93.8%

Lows

NOW PB Ratio Lows Comparison
PeriodLowDateCurrent
1M6.76+15.1%
3M6.76+15.1%
6M6.76+15.1%
1Y6.76+15.1%
3Y6.76+15.1%
5Y6.76+15.1%
All-115.32+106.8%

History

DateValueChange
7.78-37.2%
12.38-89.1%
113.90+500.7%
18.96+21.2%
15.65-55.4%
35.07-7.8%
38.03+51.3%
25.14-12.9%
DateValueChange
28.87-1.1%
29.18-9.3%
32.17+31.0%
24.55+3.8%
23.66+18.7%
19.94+27.9%
15.59-

FAQ

  • What is the current PB ratio of NOW?

    As of today, NOW PB ratio is 7.78

  • What is NOW PB ratio 1-year high?

    NOW PB ratio reached a 1-year high of 21.23 on May 16, 2025

  • What is NOW PB ratio 1-year low?

    NOW PB ratio reached a 1-year low of 6.76 on April 10, 2026

  • What is 1-year change in NOW PB ratio?

    NOW PB ratio is down -50.63% year-over-year

  • What is 3-year change in NOW PB ratio?

    NOW PB ratio is down -54.56% over the past 3 years

  • How far is NOW PB ratio from its all-time high?

    NOW PB ratio is currently -93.81% below its historical high of 125.75 set on January 28, 2025

  • How does NOW PB ratio rank versus sector peers?

    NOW PB ratio is higher than 81.13% of companies in Technology sector

PB Ratio Formula

P/B =  

Data Sources & References

  1. NOW Official Website www.servicenow.com
  2. Most Recent Quarterly Report (10-Q) www.sec.gov/Archives/edgar/data/1373715/000137371526000007/0001373715-26-000007-index.htm
  3. Most Recent Annual Report (10-K) www.sec.gov/Archives/edgar/data/1373715/000137371526000007/0001373715-26-000007-index.htm
  4. NOW Profile on Yahoo Finance finance.yahoo.com/quote/NOW
  5. NOW Profile on NASDAQ.com www.nasdaq.com/market-activity/stocks/now