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ServiceNow, Inc. logo

ServiceNow, Inc. (NOW) Price To Book Ratio

PB Ratio

8.100.29-3.46%

Summary

Current Value
As of today, NOW PB ratio is 8.10, down -3.46% on
All-time High
NOW PB ratio is currently -93.56% below its historical high of 125.75 set on
1-Year High
NOW PB ratio reached a 1-year high of 18.91 on
1-Year Low
NOW PB ratio reached a 1-year low of 7.47 on
1-Year Change
NOW PB ratio is down -57.17% year-over-year
Sector rank
NOW PB ratio is higher than 80.98% of companies in Technology sector

Chart

SUGGESTED SERIES

Performance

NOW Performance
MetricDateValue1D1M3MYTD1Y3Y5Y
PB Ratio8.10-3.5%-1.8%+1.6%-34.6%-57.2%-52.5%-77.2%
Price$91.94-3.7%-2.0%+2.0%-40.0%-53.9%-20.5%-21.6%
PE Ratio54.69-3.7%-2.0%+2.0%-40.4%-56.4%-34.2%-92.1%
TTM Revenue$13.96B+5.1%+5.1%+21.7%+83.2%+188.8%
TTM EPS$1.68+0.7%+0.7%+14.1%+327.5%+1015.5%
Quarterly Book Value$11.73B-9.5%-9.5%+15.7%+109.4%+286.2%
PS Ratio6.81-3.4%-1.7%+1.8%-43.6%-60.3%-53.8%-69.7%
Enterprise Value$92.30B-3.5%-1.8%+1.8%-41.0%-54.5%-20.1%-19.9%
Market Cap$95B-3.5%-1.7%+1.7%-40.8%-54.0%-19.5%-18.2%

Highs

NOW PB Ratio Highs Comparison
PeriodHighDateCurrent
1M9.78-17.2%
3M11.95-32.2%
6M11.95-32.2%
1Y18.91-57.2%
3Y125.75-93.6%
5Y125.75-93.6%
All125.75-93.6%

Lows

NOW PB Ratio Lows Comparison
PeriodLowDateCurrent
1M7.87+2.9%
3M7.65+5.9%
6M7.47+8.4%
1Y7.47+8.4%
3Y7.47+8.4%
5Y7.47+8.4%
All-115.32+107.0%

History

DateValueChange
8.10-34.6%
12.38-89.1%
113.90+500.7%
18.96+21.2%
15.65-55.4%
35.07-7.8%
38.03+51.3%
25.14-12.9%
DateValueChange
28.87-1.1%
29.18-9.3%
32.17+31.0%
24.55+3.8%
23.66+18.7%
19.94+27.9%
15.59-

FAQ

  • What is the current PB ratio of NOW?

    As of today, NOW PB ratio is 8.10

  • What is NOW PB ratio 1-year high?

    NOW PB ratio reached a 1-year high of 18.91 on July 24, 2025

  • What is NOW PB ratio 1-year low?

    NOW PB ratio reached a 1-year low of 7.47 on April 10, 2026

  • What is 1-year change in NOW PB ratio?

    NOW PB ratio is down -57.17% year-over-year

  • What is 3-year change in NOW PB ratio?

    NOW PB ratio is down -52.49% over the past 3 years

  • How far is NOW PB ratio from its all-time high?

    NOW PB ratio is currently -93.56% below its historical high of 125.75 set on January 28, 2025

  • How does NOW PB ratio rank versus sector peers?

    NOW PB ratio is higher than 80.98% of companies in Technology sector

Formula

P/B =  

Data Sources & References

  1. NOW Official Website www.servicenow.com
  2. Most Recent Annual Report (10-K) www.sec.gov/Archives/edgar/data/1373715/000137371526000007/0001373715-26-000007-index.htm
  3. NOW Profile on Yahoo Finance finance.yahoo.com/quote/NOW
  4. NOW Profile on NASDAQ.com www.nasdaq.com/market-activity/stocks/now