What is the current annual gross margin of BILI?

As of today, BILI annual gross margin is 37.11%

What is 1-year change in BILI annual gross margin?

BILI annual gross margin is up +13.49% year-over-year

What is 3-year change in BILI annual gross margin?

BILI annual gross margin is up +111.09% over the past 3 years

How far is BILI annual gross margin from its all-time high?

BILI annual gross margin is currently at its all-time high

How does BILI annual gross margin rank versus sector peers?

BILI annual gross margin is higher than 50.00% of companies in Communication Services sector

When is BILI next annual earnings release?

As of today, the next annual earnings release for BILI has not been scheduled

What is the current quarterly gross margin of BILI?

As of today, BILI quarterly gross margin is 37.11%

What is BILI quarterly gross margin most recent change?

BILI quarterly gross margin was up +0.22% on March 31, 2026

What is 1-year change in BILI quarterly gross margin?

BILI quarterly gross margin is up +2.34% year-over-year

How far is BILI quarterly gross margin from its all-time high?

BILI quarterly gross margin is currently at its all-time high

How does BILI quarterly gross margin rank versus sector peers?

BILI quarterly gross margin is higher than 44.77% of companies in Communication Services sector

When is BILI next earnings release?

The next earnings release for BILI is on August 27, 2026

Bilibili Inc. (BILI) Gross Margin History & Chart Since 2015

Annual Gross Margin

37.11%4.41%+13.49%

December 31, 2025

Summary

Current Value: As of today, BILI annual gross margin is 37.11%, up +13.49% on December 31, 2025
Historical Performance: BILI annual gross margin is up +111.09% over the past 3 years, up +56.78% over the past 5 years
All-Time High Comparison: BILI annual gross margin is currently at its all-time high
3-Year Low Comparison: BILI annual gross margin is +111.09% above its 3-year low of 17.58% reached on an earlier date
Sector Comparison: BILI annual gross margin is higher than 50.00% of companies in Communication Services sector

Gross Margin Chart

beforeafter

Performance

BILI Performance
Metric	Date	Value	1Y	3Y	5Y	15Y
Annual Gross Margin	Dec 31, 25	37.11%	+13.5%	+111.1%	+56.8%	+128.2%
Quarterly Gross Margin	Mar 31, 26	37.11%	+2.3%	+70.4%	+54.4%	+140.6%
Price	Aug 18, 26	$16.99	-33.0%	+18.2%	-75.2%	–
PE Ratio	Aug 18, 26	38.82	-89.4%	–	–	–
Annual Revenue	Dec 31, 25	$4.22B	+13.2%	+29.8%	+142.8%	+10000.0%
Annual Gross Profit	Dec 31, 25	$1.57B	+28.5%	+174.0%	+280.7%	+5805.3%
Annual Operating Margin	Dec 31, 25	3.71%	+174.1%	+109.7%	+114.2%	+101.3%
Annual Net Margin	Dec 31, 25	3.92%	+177.2%	+111.4%	+115.4%	+101.4%

Gross Margin Highs

BILI Annual Gross Margin Highs Comparison
Period	High	Date	Current
3Y	37.11%	Dec 31, 25	at high
5Y	37.11%	Dec 31, 25	at high
All	37.11%	Dec 31, 25	at high

Gross Margin Lows

BILI Annual Gross Margin Lows Comparison
Period	Low	Date	Current
3Y	17.58%	N/A	+111.1%
5Y	17.58%	Dec 31, 22	+111.1%
All	-131.74%	Dec 31, 15	+128.2%

Gross Margin History

Year	Value	Change
2025	37.11%	+13.5%
2024	32.70%	+35.3%
2023	24.16%	+37.4%
2022	17.58%	-15.7%
2021	20.86%	-11.9%
2020	23.67%	+34.8%

Year	Value	Change
2019	17.56%	-15.3%
2018	20.72%	-6.9%
2017	22.25%	+146.7%
2016	-47.68%	+63.8%
2015	-131.74%	-

FAQ

What is the current annual gross margin of BILI?: As of today, BILI annual gross margin is 37.11%
What is 1-year change in BILI annual gross margin?: BILI annual gross margin is up +13.49% year-over-year
What is 3-year change in BILI annual gross margin?: BILI annual gross margin is up +111.09% over the past 3 years
How far is BILI annual gross margin from its all-time high?: BILI annual gross margin is currently at its all-time high
How does BILI annual gross margin rank versus sector peers?: BILI annual gross margin is higher than 50.00% of companies in Communication Services sector
When is BILI next annual earnings release?: As of today, the next annual earnings release for BILI has not been scheduled

Gross Margin Formula

Gross Margin = Gross Profit

Revenue × 100%

Quarterly Gross Margin

37.11%0.08%+0.22%

March 31, 2026

Summary

Current Value: As of today, BILI quarterly gross margin is 37.11%, up +0.22% on March 31, 2026
Historical Performance: BILI quarterly gross margin is up +2.34% year-over-year, up +70.39% over the past 3 years
All-Time High Comparison: BILI quarterly gross margin is currently at its all-time high
3-Year Low Comparison: BILI quarterly gross margin is +60.37% above its 3-year low of 23.14% reached on an earlier date
Sector Comparison: BILI quarterly gross margin is higher than 44.77% of companies in Communication Services sector

Performance

BILI Performance
Metric	Date	Value	3M	1Y	3Y	5Y
Quarterly Gross Margin	Mar 31, 26	37.11%	+0.2%	+2.3%	+70.4%	+54.4%
Annual Gross Margin	Dec 31, 25	37.11%	–	+13.5%	+111.1%	+56.8%
Price	Aug 18, 26	$16.99	-13.4%	-33.0%	+18.2%	-75.2%
PE Ratio	Aug 18, 26	38.82	-13.4%	-89.4%	–	–
Quarterly Revenue	Mar 31, 26	$1.08B	-8.1%	+12.1%	+45.6%	+79.2%
Quarterly Gross Profit	Mar 31, 26	$400.51M	-7.8%	+14.8%	+148.2%	+176.7%
Quarterly Operating Margin	Mar 31, 26	2.23%	-63.2%	+961.9%	+108.2%	+108.4%
Quarterly Net Margin	Mar 31, 26	2.70%	-56.3%	+1900.0%	+121.7%	+111.6%

Quarterly Gross Margin Highs

BILI Quarterly Gross Margin Highs Comparison
Period	High	Date	Current
1Y	37.11%	Mar 31, 26	at high
3Y	37.11%	Mar 31, 26	at high
5Y	37.11%	Mar 31, 26	at high
All	37.11%	Mar 31, 26	at high

Quarterly Gross Margin Lows

BILI Quarterly Gross Margin Lows Comparison
Period	Low	Date	Current
1Y	36.47%	N/A	+1.8%
3Y	23.14%	N/A	+60.4%
5Y	15.04%	Jun 30, 22	+146.7%
All	-91.43%	Mar 1, 16	+140.6%

Quarterly Gross Margin History

Month	Value	Change
Mar 2026	37.11%	+0.2%
Dec 2025	37.03%	+1.0%
Sep 2025	36.67%	+0.5%
Jun 2025	36.47%	+0.6%
Mar 2025	36.26%	+0.6%
Dec 2024	36.05%	+3.4%
Sep 2024	34.87%	+16.5%
Jun 2024	29.92%	+5.6%
Mar 2024	28.34%	+8.4%
Dec 2023	26.15%	+4.6%
Sep 2023	24.99%	+8.0%
Jun 2023	23.14%	+6.2%
Mar 2023	21.78%	+7.1%
Dec 2022	20.34%	+11.8%
Sep 2022	18.20%	+21.0%
Jun 2022	15.04%	-5.8%
Mar 2022	15.97%	-15.9%
Dec 2021	18.99%	-2.9%
Sep 2021	19.56%	-11.1%
Jun 2021	22.00%	-8.5%
Mar 2021	24.04%	-2.2%

Month	Value	Change
Dec 2020	24.59%	+4.2%
Sep 2020	23.61%	+2.3%
Jun 2020	23.08%	+0.7%
Mar 2020	22.91%	+15.6%
Dec 2019	19.82%	+4.9%
Sep 2019	18.90%	+15.5%
Jun 2019	16.37%	+18.8%
Mar 2019	13.78%	-19.2%
Dec 2018	17.05%	-5.5%
Sep 2018	18.04%	-26.1%
Jun 2018	24.42%	-0.5%
Mar 2018	24.55%	+2.5%
Dec 2017	23.95%	-0.2%
Sep 2017	24.01%	+1.7%
Jun 2017	23.62%	+63.9%
Mar 2017	14.41%	+226.6%
Dec 2016	-11.38%	+80.5%
Sep 2016	-58.41%	+28.2%
Jun 2016	-81.39%	+11.0%
Mar 2016	-91.43%	-

FAQ

What is the current quarterly gross margin of BILI?: As of today, BILI quarterly gross margin is 37.11%
What is BILI quarterly gross margin most recent change?: BILI quarterly gross margin was up +0.22% on March 31, 2026
What is 1-year change in BILI quarterly gross margin?: BILI quarterly gross margin is up +2.34% year-over-year
How far is BILI quarterly gross margin from its all-time high?: BILI quarterly gross margin is currently at its all-time high
How does BILI quarterly gross margin rank versus sector peers?: BILI quarterly gross margin is higher than 44.77% of companies in Communication Services sector
When is BILI next earnings release?: The next earnings release for BILI is on August 27, 2026

Gross Margin Formula

Gross Margin = Gross Profit

Revenue × 100%

Data Sources & References

BILI Official Website www.bilibili.com
BILI Profile on Yahoo Finance finance.yahoo.com/quote/BILI
BILI Profile on NASDAQ.com www.nasdaq.com/market-activity/stocks/bili